![]() ![]() … If their bounce rate does not decrease, they should be removed from your list because their email address is likely inactive. If someone is bouncing for a permanent reason, like an invalid or blocked email address, they’re a hard bounce that should be removed from your list. ![]() Archiving a contact means that the contact no longer shows in your list (although you can view contacts through the Manage contacts menu item). Should I unsubscribe or archive Mailchimp?ĭeleting a Mailchimp contact removes all data about that contact and removes evidence that the contact was in your audience (list). If you have more than one audience, click the Current audience drop-down and choose the one you want to work with.Ĭlick Manage Contacts drop down, scroll to the bottom and choose Data management tool.Ĭheck the box next to each contact you want to delete. If you don’t want to unsubscribe anyone, focus on sending emails only to your most active and engaged list. Unsubscribe any “not actives” after your re-engagement to lower your bill 47% Segment your “not actives” and send them a re-engagement email. Recap: How to Lower Your Email Bill by 47% How do you increase engagement subscribers?Ĩ Amazing Ways to Increase Subscriber Engagement …Īsk permission to add your own contacts to your list (journalists, customers, collaborators). Make your list quick and easy to fill out. How do I increase my subscribers on Mailchimp?ġ2 fundamental ways to increase your MailChimp subscriber numbers.Īdd widgets to every page of your website inviting people to sign up. ![]() Give subscribers choices whenever you can. Test your content, subject line, and send times. That said, here are a few things you can do to increase positive engagement with your email marketing campaigns. How do I increase engagement on Mailchimp? Archiving removes contacts from your marketing audience without losing any of their data, which can help you lower your costs and focus on your biggest fans. If you have a lot of inactive subscribed contacts who no longer interact with your email campaigns, you may want to archive them. 24 Related Questions and Answers Should you archive unsubscribed contacts in Mailchimp? Cleaned addresses will be excluded from all future campaign sends. In most cases, bounced email addresses are cleaned from your audience automatically and immediately. What does a hard bounce mean in Mailchimp?Ī hard bounce indicates a permanent reason an email cannot be delivered. If you aren’t using any of mailchimp’s other marketing tools, it’s best to Archive them (and even if you’re on a legacy account and don’t get charged for unsubscribed contacts, it’s not a bad idea to archive them as there isn’t a penalty for doing so). We take their open and click activity, compare it to how long they’ve been in your audience, and classify them on an engagement scale.Īlso, Should I delete unsubscribed contacts from Mailchimp? To conclude on what to do with Unsubscribes… What is Mailchimp email engagement? Email marketing engagement is a measure of how your subscribed contacts interact with your email campaigns. Cleaned contacts can be deleted but we recommend you keep them in your audience to avoid bounces. Cleaned contacts don’t count toward audience limits and cannot be archived. ![]()
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